The studio

A small studio, working in low light.

Obscura was founded in 2014 on a stubborn belief: that the most powerful work is the work that withholds — that earns attention by removing, not adding.

We'd rather be felt than seen.

We are a team of designers, animators, technologists and strategists who happen to all be a little obsessed with restraint. We came from title sequences, architecture studios and engineering teams, and we built Obscura to do the thing none of those disciplines could do alone: make brands that move.

We keep the studio small — under a dozen people — because the work depends on everyone being in the same conversation. The strategist hears the shader. The animator argues with the typographer. Nothing is thrown over a wall.

The result is work that feels authored by a single hand, because, more or less, it is.

What we believe

Four principles, held hard.

01
The idea survives the whisper.
If a concept only works loud, it isn't an idea — it's a volume. We pressure-test every direction until it holds up quiet, small and at a glance.
02
Design and build share a desk.
Designers who can't ship and engineers who can't see are equally dangerous. We make the dazzling moment and the performance budget in the same conversation.
03
Restraint is the loudest move.
Anyone can add. We earn attention by removing — the single light, the one gesture, the empty space that makes the work feel inevitable.
04
Leave clients an instrument.
Our best work keeps working after we're gone. We hand over living systems and tools, not static files — so the brand can play itself.

The people

Who's in the room.

Senior practitioners, no juniors hidden in the basement. The people you meet are the people who do the work.

Mara Solberg
Founder · Creative Director
Spent a decade in title design before deciding brands deserved the same craft. Believes the best ideas survive being whispered.
Idris Bello
Design Director
Type obsessive and recovering architect. Draws the grid first and the dream second — then makes them the same thing.
Yuki Tanaka
Head of Motion
Animator, sound designer, and the reason our work breathes. Keeps a metronome on her desk and a synth under it.
Cosima Reyes
Creative Technologist
Writes the generative engines behind our living identities. Treats a shader like a sketchbook and a constraint like a gift.
Theo Lindqvist
Strategy Director
Finds the true sentence at the centre of a brand, then refuses to let anyone bury it. Asks 'why' until it hurts.
Nour Haddad
Studio Director
Keeps the lights low and the schedule honest. The reason ambitious work actually ships on time.